Leading Edge Strategies for Managing and Marketing the Business of Sport
The 18th Annual PrimeTime Sports Management Conference Presented by MLSE took place from November 2-4, 2025 at the Westin Harbour Castle Hotel in Toronto.

Co-chaired by PrimeTime founders Brian Burke and Trevor Whiffen, along with MLSE's Chief Marketing Officer Shannon Hosford, the 18th Annual Sports Management Conference Presented by MLSE featured over 70 speakers from the sports and entertainment industry, with record-breaking attendance numbers again this year.
Now, you can benefit from the knowledge and expertise of these industry experts with an All-Access Pass to video from the Conference events. Not only do you have complete access to the 2025 Conference, but also the full programs offered in 2024, 2023, 2022, 2021, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012 and 2011.
To learn more about the agenda and speakers for the 2025 event, please review the Conference Program here.
Not a Subscriber? Get Your All-Access Pass Here!
Subscribe today and receive full access to conference videos for the 2025 Sports Management Conference... PLUS the full 2024, 2023, 2022, 2021, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012 and 2011 proceedings!
That's over 223 hours of programming for the low one-time fee of $99.00 (CAD).